What’s On Wales is set up and maintained by Audiences Wales, an agency dedicated to increasing access to the arts and cultural sector in Wales.

We provide a range of tactical and strategic marketing services for a wide range of organisations, from opera companies to galleries, to amateur theatre companies and museums. 

Our primary aim is to understand our audiences and potential audiences better, so that we can work with our partners to improve marketing communications, spreading the message more widely amongst the public, and encouraging greater levels of engagement with this essential part of life in Wales. 

Audiences Wales was created as a result of a merger that took place in April 2005 between Cardiff Arts Marketing (CAM), Valleys Arts Marketing (VAM) and Marketing the Arts in Swansea and Carmarthenshire (MASC). 

The three agencies had each been undertaking research and development work for the arts and cultural industries for over 25 years, and had built up an impressive range of expertise and experience, which has now been made available to an even larger number of cultural organisations through the creation of Audiences Wales.

www.whatsonwales.co.uk is Wales’ only bilingual website with listings for arts events all across the nation. From theatre to pop music, gallery exhibitions to dance, comedy to opera, classical music and family events - the site takes a comprehensive look at the latest arts events in Wales. Have a look though our interview page where we catch up with the bands, musicians, actors and artist before their latest performance or show. 

Outside of the website, you can keep in touch with What’s On Wales by visiting our MySpace page and joining our Facebook group. You can also catch up with the latest arts news in Wales and find out about our competitions by following our alerts on Twitter.

Audiences Wales Ltd.
Company Registration No. 2596844.
Registered in England and Wales.
Registered Office:
2 Market House, Market Road, Cardiff CF5 1QE.
VAT Registration No. 713 5965 24.
Registered Charity No. 1006810.